Monthly PPC Management (Done-For-You) – Senior Hands on the Wheel for Brands Serious About Growth

 


When your brand is spending $5,000+/month on Google Ads, you don’t just need someone to run campaigns — you need a strategist who can turn ad spend into predictable profit.

I’m Hans Lacida, and for over a decade I’ve been the performance partner trusted by U.S. founders and marketing leaders to maximize ROI, eliminate waste, and scale with control.


Monthly PPC Management (Done-For-You)– Senior Hands on the Wheel for Brands Serious About Growth

What You Get

Execution That Drives Revenue

  • Full-funnel campaign structure (TOFU / MOFU / BOFU) mapped directly to your sales goals
  • Offer + creative strategy combined with high-intent keywords and query controls
  • Aggressive A/B testing across ads, assets, audiences, and bids
  • Weekly performance reviews with actionable next steps

Channels I Manage

  • Google Ads (My Flagship Expertise): Search, Shopping, Performance Max, Display, YouTube, Local Services Ads
  • Other (as needed): Meta, TikTok, Reddit, Programmatic/OTT


Proof & Results

Badges & Benchmarks:

  • Google Partner • 10+ Years • $300K+/mo Managed

Peak 20× ROAS Case Study:
How a DTC brand turned $35,600 in ad spend into $265,000 in revenue through disciplined targeting, PMax tuning, and CRO.
→ [View the 20× ROAS Case Study]

Client Feedback:

“CPA fell by half within 60 days.” — Founder, Manufacturing

“Scaled profitably with transparent reporting.” — Marketing Director


Before We Work Together

I’m not an agency. I work directly with a limited number of clients as a dedicated growth partner.

Non-Negotiable Requirements:

  • No Time Tracking: I measure results, not screenshots.
  • Minimum $5,000/month Ad Budget: Ensures meaningful data and ROI potential.

Best Fit Clients:

  • You value long-term growth over short-term hacks
  • You trust the process and understand results take strategic testing, not shortcuts


How I Work

  1. Audit & Strategy – Identify wasted spend and quick wins
  2. Precision Targeting – Exact/phrase match with aggressive negatives
  3. Conversion Ops – Ad copy, landing pages, and tracking built for ROI
  4. Weekly Testing & Scaling – Iterative testing, smart budget allocation, and clear reporting


Proven Performance

  • Managed $250k–$300k/month in ad spend with strict efficiency targets
  • Boosted conversion rates by +15% while cutting CPA by up to 50%
  • Achieved 7–21× ROAS peaks on eCommerce campaigns after restructuring and feed cleanup
  • Fixed Google Merchant Center misrepresentation issues and relaunched to profitable spend


Ready to Scale With Control?

Book a Discovery Call to see if we’re a fit.

[Book a Discovery Call] | [See Pricing]


About Hans Lacida
Data-driven digital marketing expert helping U.S. businesses maximize ROI and drive sustainable growth through strategic PPC, SEO, and analytics.

© 2025 HansLacida | ZELDIGITAL® – Trusted Digital Advertising for U.S. Businesses. All Rights Reserved.

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