Why Auto Apply Recommendations Can Break Your Google Ads Account
Most accounts fail when you let Auto Apply run without control. You get sudden bid changes. You get new keywords you never approved. You get targeting shifts that break your data. The rep said this improves performance, but your account took the hit.
You protect your budget when you stay in control. You approve every change. You test one setting at a time. You track the impact on cost, conversions, and ROAS. You keep your structure stable.
Here is what you do.
- You disable all Auto Apply categories.
- You keep manual approval for bids and keywords.
- You audit your change history every week.
- You pair rules with scripts to prevent surprises.
- You scale with clean data instead of automated chaos.
Your account only grows when you control the inputs. Auto Apply gives speed. It removes direction. You operate better when you decide how your budget moves.
Book a discovery call.
Share your store link.
I will do a live audit of your account.
You will see what is wasting your spend.
You will see the exact fixes to raise ROAS.
You will see how to scale without Auto Apply hurting your data.
Send your link and pick a time. I will review everything in real time.

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